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Archive of the posts written by author : user.

Video Ad CPM Trend Over a One Year Period

AppLixir provides Pre-roll and Reward Video Ads for games on Facebook / Web, iOS and…

The marketing genius behind “Eddie the Terrible Dog” Post

The Christmas of 2014, most dogs at Humane Society Silicon Valley shelter were adopted by…

CPM and CPA Pricing Methods in Video Ads

The reality is, Banner & Video Ads help run the Web. Ads support all the…

How do Free Apps Make Money?

Most of us use free apps on our mobile devices. But have you wondered what…

The Hidden Costs of Implementing Reward Video Ads  

If you have taken any medication, you are likely aware of the unlikely side effects…

How to earn millions on Reward Video Ads the Crossy Road way

The creators of Crossy Road just wanted to make a simple, yet fresh remake of…

When should you think of App Monetization

For quite a number of game developers today, it wouldn’t have been possible to imagine…

How Successful Games implement Reward Videos

Pre-roll and Reward Video advertising has created a great way for game developers to monetize…

The Good, the bad & the Ugly in Reward Video Ads

Reward Video Advertisement in the current Gaming world is one of the main sources of…

Optimizing for Reward Video Ads

The success of a Facebook or mobile app relies heavily on intuitive reward video ad…

User Centered Video Ad Monetization

Sometimes the only way for a game developer to generate revenue is to implement ads…

App Engagement with or without Monetization

App Download rates have softened in most developed nations; 20% drop in the US alone. While…