How to Use Real Data to Predict Rewarded Ads CPM & Revenue Inaccurate CPM projections lead to underperformance, misallocated resources, and misinformed monetization strategies that can derail...
A Complete Guide to Ad Monetization and Rewarded Video Ad
AppLixir is a Rewarded Video Ad Platform for Web, Mobile-Web, Mobile Sites & Apps
Mobile vs. Desktop: Which Platform Has the Highest Game User Engagement?
Mobile vs. Desktop: Which Platform Has the Highest Game User Engagement? Gaming has evolved into one of the world's most dynamic entertainment industries. In 2024 alone, mobile gaming generated...
2025 CPM Trends: What Developers Should Expect in Q4
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Bad Ads: Why Ad Quality Is the Key to Long-Term Monetization
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A Developer’s Guide to Transparent Ad Monetization
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The CPM Trap: Why Chasing High Rates Can Hurt Your Game
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Beyond Ads: Redefining Game Monetization as a Product Discipline
Beyond Ads: Redefining Game Monetization as a Product Discipline For much of the past decade, ad monetization in games has been treated as an afterthought—something tacked onto the player journey...
The Ultimate Game Monetization Strategy Guide in 2025 and Beyond
The Ultimate Game Monetization Strategy Guide in 2025 and Beyond The indie game development landscape has exploded across mobile, web, and PC platforms, with thousands of talented developers...
A Comeback Story: How HTML5 Games Are Making Their Mark Again
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